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Sales Summary - Terms & Definitions

Updated over a year ago

The following is a column-by-column breakdown of terms and definitions for the Tendy Sales Summary reporting. These definitions are arranged by column headings, from left to right, and appear on all Sales Summary CSV reports.

Term

Example

Definition

Location

Kozlov

This is the location that the summary is relevant to

Orders Sold

5843

This is the total number of orders sold over the period (all completed paid orders)

Orders Refunded

41

This is the number of refunds over the period

Net Orders Sold

5802

This is Orders Sold minus Orders Refunded

Total Invoiced

261175.65

This is Gross Sales plus Taxes plus Fees plus Tips

Gross Sales

231411.94

This is Total Invoiced minus Taxes minus Fees - Tips; this is a variant level cost which is updated by the lot cost as you sell through the lots.

Net Sales

220582.83

Can be read two ways:

Sales Summary By Location/Order:

Gross Sales minus Refunds, minus Discounts, minus Membership Redemptions, minus Reward Tiers

Sales Summary By Product:

Gross Sales minus Refunds, minus Discounts, minus Reward Tiers

Total Discount

9016.78

Total number of orders were reduced by Pre-set discounts, promotions, custom discounts, and promo codes. This does not include membership discounts.

Discount Markdown %

3.9

This is the percentage of Total Discount over Gross Sales (Total Discount / Gross Sales) *100

Total Membership Redemptions

342.74

Total membership points used to redeem for monetary discounts

Reward Tiers

0

Discounts in dollar value, based on reward tiers

Refunds in $

1688.1

Total amount in dollar value, of orders refunded

Total Tax

28506.61

Total tax charged to consumers over the period not including any tax that was refunded. Please note that taxes are broken out per tax code that is set up in the merchant’s dashboard, and is unique to the merchant depending on where they are located.

Total Fees

705

This is the total sum of all fees created in our system (example: delivery, shipping)

Total Tips

552.1

This is the total sum of all tips collected

Cost of Goods Sold

144763.42

This is the total cost of products sold

Gross Profit

75819.41

This is the total Net Sales minus COGS

Net Profit

47312.8

Gross Profit minus Tax (Net sales already doesn't include tax. NOTE: We will be removing this in a future release)

Gross Margin

34.37

Gross Margin = 100 * (Gross Profit / Net Sales)

Items Sold

10799

Added field by us, how many products were sold over the period

Avg Items Sold Per Order

1.57

Average number of unique variant items in the cart.

Total number of unique products sold / # of orders

Avg item qty per Order

1.85

Average number of item quantity in the cart.

Total number of products sold / # of orders

Avg Order $

38.02

Average dollar spent

Net Sales / how many orders there were

Cash

42262.66

Subtotal paid through cash (After discount, minus tax)

Amex

1248.29

Subtotal paid through American Express (Non integrated + integrated) (After discount, minus tax)

Mastercard

21254.91

Subtotal paid through Mastercard (Non integrated plus integrated) (After discount, minus tax)

Visa

35644.93

Subtotal paid through VISA (Non integrated plus integrated) (After discount, minus tax)

Debit

134799.76

Subtotal paid through Debit (Non integrated plus integrated) (After discount, minus tax)

Uber

11576.39

Subtotal paid through Uber (After discount, minus tax)

Gift card

6.67

Subtotal paid through gift card (After discount, minus tax)

Other

5310.64

Subtotal paid through other (After discount, minus tax)

Online sales $

22544.31

Subtotal of online orders (After discount, minus tax)

In-store sales $

198038.52

Subtotal of in-store sales (After discount, minus tax)

hst

28511.92

Taxes in dollar value, split out here as set up in Tendy

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